Brown Swiss – More than Milk

After an intensive work with all National Associations to redesign the breed positioning, the European Brown Swiss Federation is proud to unveil the new Brown Swiss communication through this new logo.
As a result of a common desire to become stronger together, for the benefit of the breed and its breeders throughout Europe, this logo is standing for a unique message of the breed. Because from north to south and from east to west, we all breed Brown Swiss with the same passion and same economic and environmental goals.


Brown Swiss, Braunvieh, Bruna, Brune … many different names for a unique breed with unique assets. As a signal of UNITY and COMMITMENT, the common brand name BROWN SWISS will now be used by all country members to promote the breed in their communication activities.


Brown Swiss is a breed that evokes strong identification and passion because of its great charisma and beautiful exterior. Easy handling, fitness and adaptability of the cow to varying situations facilitate farmers’ daily life. High milk quality and the longevity of the cow support farmers in achieving their long-term economic and environmental goals.
Brown Swiss is the cow for forward-thinking farmers who seek long-term profitability, produce milk in an authentic and reliable way, care for animal well-being and feel a sense of belonging with the breed. In shorter terms; your smart choice for high quality farming!

Brown Swiss, more than Milk – Press release

ARGE Deutsches Braunvieh

Nous utilisons des cookies pour vous offrir la meilleure expérience en ligne. En acceptant, vous acceptez l'utilisation de cookies conformément à notre politique de confidentialité des cookies.

Privacy Settings saved!
Privacy Settings

When you visit any web site, it may store or retrieve information on your browser, mostly in the form of cookies. Control your personal Cookie Services here.

Preference cookies enable a website to remember information that changes the way the website behaves or looks, like your preferred language or the region that you are in.

Stores the redirected language
  • _icl_visitor_lang_js

Decline all Services
Accept all Services